601 Ventures, formerly XO Management, boasts a 40-year legacy of delivering unparalleled music festivals and events in South Florida. Specializing in marketing and promotion, we excel in curating top-notch reggae, hip-hop, and Hispanic events. Our portfolio includes one of the premier festivals in the United States and international destinations.
Additionally, we proudly present entertainment cruises featuring a stellar talent lineup, dominating the Caribbean events scene with the largest following. Annually, we host three cruise events, two festivals, and artist tours, offering concert-style performances at sea, complemented by live interactive shows and engaging activities. Elevating the experience further, we organize elite events in South Florida, showcasing the world’s top artists.